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Agenda 2024 – Now What? Pharma’s Marketing Media Mix and Channels
Terence Prudhomme, media strategy director, discusses how AI democratization of omnichannel marketing in pharma.
Read more at PharmaLive.
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Recent Posts
March 25, 2024
Lynnette Hunter of AbelsonTaylor Group on Empowering Women in the Workforce | Muse by Clio
During Women’s History Month, Lynnette Hunter, EVP, Director of Client Services, speaks about women's leadership at AT Group.
In the News Read more Lynnette Hunter of AbelsonTaylor Group on Empowering Women in the Workforce | Muse by Clio
March 22, 2024
Artificial Intelligence and DTC Marketing: The Real Opportunities – Xpectives.Health
Sharlene Jenner, VP, Director of Engagement, talks about ways pharma marketers can use AI to enhance DTC marketing.
In the News Read more Artificial Intelligence and DTC Marketing: The Real Opportunities – Xpectives.Health
March 19, 2024
AbelsonTaylor Group Names Lane Degenhart as Vice President, Account Director – PharmaLive
Lane Degenhart, a 20-year pharmaceutical marketing veteran with diverse oncology and rare disease experience, joins AT Group.
In the News Read more AbelsonTaylor Group Names Lane Degenhart as Vice President, Account Director – PharmaLiveConnect with us
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