Press What’s news at AbelsonTaylor Group
Select category
11 pieces of work that inspired top healthcare creatives
In a year-end roundup for MM+M, Janet Barker-Evans, EVP- Chief Creative Officer at AbelsonTaylor Group, shares the piece of work that most inspired her creative thinking as healthcare marketing looks ahead to 2026. In the December 23, 2025 feature, Janet spotlights Friedreich’s Back for Biogen, praising the social-first campaign for its rare use of humor to illuminate a serious, progressive disease in a way that feels human, culturally fluent, and genuinely engaging.
Read more: 11 Pieces of Work That Inspired Top Healthcare Creatives
https://www.mmm-online.com/news/11-pieces-of-work-that-inspired-top-healthcare-creatives/
Media Contact:
Recent Posts
The missing skill in the AI era isn’t prompting — It’s curiosity
“Curiosity is what builds judgment, and this is why AI is most powerful in the hands of curious people,” according...
In the News Read more The missing skill in the AI era isn’t prompting — It’s curiosityThe biggest barrier to AI adoption in healthcare isn’t regulation. It’s trust.
As AI adoption accelerates, trust may be the real differentiator. In MedAdNews, Janet Barker-Evans, Chief Creative Officer of AbelsonTaylor Group,...
In the News Read more The biggest barrier to AI adoption in healthcare isn’t regulation. It’s trust.From Insights to Action: The Bridge Between Strategy and Execution
“Having access to more information doesn’t automatically lead to better decisions—you need judgment,” says AbelsonTaylor Group’s Amy Restko, VP, Engagement...
In the News Read more From Insights to Action: The Bridge Between Strategy and ExecutionConnect with us
Find out what's top of mind for the people reimagining health and wellness advertising.